Logo Design & Branding service in Rotherham, South Yorkshire
A company Logo Design & Branding can be a vital part of your company’s identity. It can portray anything from emotion to quality. A wrong logo can often result in damaging a company’s image.
When designing a Logo Design & Branding I always look into the company’s past and future for inspiration, colours, and style.
All my logos are designed using Illustrator, i design a mock-up in adobe Fireworks and available in either a vector file (recommended) or any other standard image format. The reason that I suggest a vector file is that it allows you to resize the logo to any size without losing quality.
With all logos here at AJR Designs we start with a Logo Design & Branding Art Board this allows us to sketch out all our ideas and get a feel for what we are going to be designing, When the final concept has been agreed we take this on to its own individual art board and sketch out a number of different concepts and layouts as shown below then we add colour this can be your existing branding colours or new.
Included in our logo design Packages
Digital Example of The Logo Design Process
With all my Logo Designs and Branding projects i always start in the sketch book, i find pencil to paper is were my best ideas flow and this is where i start to hit something special and unique.
Once sketched out i go over these with my Graphic Design sketching pens and brush pens this allows me to see the logo been formed in black and white, as i always say a logo must work well on a black and white background. A logo is a Brands identity and the sole purpose of the Logo is to be a visual identifier to that brand so it should not just be about colour its about the iconic image of the brand.
Final colour selection, adding gradients and textures.
Logo Design & Branding Packages
Check Out Our Portfolio and Work Gallery
Like what you see ? Why not take a look at our design portfolio and work galley of recent projects we have completed.
Visual communication is key, Lets create something awesome today!